W Waqar / UGC Archive

UGC Creator — Tech, SaaS & AI WAQAR

Great software, badly explained made obvious in 30-second ads people watch to the end.

Screen-record demos, problem-to-aha stories and feature-focus ads for AI tools, SaaS and developer products. Scripted, shot and edited by me.

● REC · 9:16
Fig. 1 — The creator, mid-hook.
Pieces in the archive
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Ad formats
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Turnaround
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Tech

Made for

Notion AI✶Perplexity✶Cursor✶ElevenLabs✶Linear✶Descript✶Zapier✶Raycast✶

§ 01

The Archive

Every piece is catalogued with its breakdown: the angle, the hook and why it works. Open any entry to see the thinking behind the edit.

    § 02

    Formats I make

    Tech UGC needs proof on screen. Each format is built around showing the product working, fast.

    § 03

    How a brief becomes an ad

    1. 01

      Brief

      You send the product, audience and goal. I sign up and use it myself.

    2. 02

      Angle study

      Three angles and hook options, so you pick a direction before I shoot.

    3. 03

      Script

      Written for the ear and the screen, with every screen-recording beat marked.

    4. 04

      Shoot

      Talking head, b-roll and clean screen captures of the product.

    5. 05

      Edit & deliver

      Captions, motion text and pacing tuned for Reels and TikTok. Raw files included.

    § 04

    Services

    Every brief is different, so every quote is too. Pick a starting point and I'll shape it around your product, budget and timeline.

    Rates on request

    1. S-01

      UGC Videos

      Short-form ads that show your product working, built for performance, not just awareness.

      • Angle study & scripting
      • Screen recording & filming
      • Editing, captions & motion text
      • Paid-ad ready, hook variations
    2. S-02

      Monthly Retainer

      An ongoing creator who knows your product, your users and what your ads need to test next.

      • Set monthly deliverables
      • Ongoing hook & angle testing
      • Priority turnaround
      • One point of contact
    3. S-03

      Brand Partnerships

      Your product on my own Instagram, in my voice, to an audience that follows tech and AI tools.

      • Dedicated Reels
      • Story series
      • Ambassador programmes
      • Organic + paid boost
    4. S-04

      Custom Packages

      Launching something, or need a mix? Tell me the brief and we'll figure out what works.

      • Launch & feature-release content
      • Whitelisting & usage rights
      • Raw footage & b-roll packs
      • Flexible deliverables

    Have a brief? I'll come back with an angle and a quote within 24 hours.

    Request rates

    § 05

    Questions

    What brands usually ask before sending a brief.

    What is UGC for tech and SaaS brands?

    UGC (user-generated content) ads are short videos made by a creator who uses the product on camera. For tech, SaaS and AI tools that means showing the real interface: a screen recording of the problem, the first meaningful action, and the aha moment, cut for TikTok, Instagram Reels and paid social.

    Do you show the actual product on screen?

    Yes. Every video includes clean screen recordings of your product. I sign up and use it myself before scripting, so the demo shows real workflows, not mock-ups.

    How long does a UGC video take?

    Most single videos are delivered within 72 hours of the script being approved. Packs and retainers are scheduled around your launch dates.

    How much does a UGC video cost?

    Rates depend on the number of videos, hook variations and usage rights. Send your brief and I'll reply with an angle and a quote within 24 hours.

    Can I run the videos as paid ads?

    Yes. Videos are delivered paid-ad ready, with hook variations for testing. Paid usage rights and whitelisting are available and quoted with the brief.

    Do you work with brands outside your country?

    Yes. I work remotely with tech, SaaS and AI brands worldwide. Briefs, feedback and delivery all happen online.

    § 06 — Correspondence

    Let's make
    one.

    Got a brief, or just a product you want people to understand? Email me and I'll reply within 24 hours.

    waqar.techugc@gmail.com